Planning for Hybrid Events: Takeaways from RainFocus’ Product Working Group

Planning for Hybrid Events: Takeaways from RainFocus’ Product Working Group

Heather Pryor
On March 31, 2021
Yesterday we were thrilled to host a product working group discussion with event professionals from leading enterprise organizations. In the meeting, we discussed our strategy for hybrid events, including how the RainFocus Platform enables a...
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From One Marketer to Another: Best Practices for Attendee Data Capture & Reporting

From One Marketer to Another: Best Practices for Attendee Data Capture & Reporting

Ashleigh Cook
On March 24, 2021
For the majority of my career, I’ve led demand and campaign strategy focused on attracting and engaging qualified buying groups across a series of integrated programs and tactics. One of the most influential tactics in...
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How to Reevaluate Your Virtual Event Content Strategy

How to Reevaluate Your Virtual Event Content Strategy

Heather Pryor
On March 18, 2021
Almost one year ago, RainFocus was the first event marketing and management solution to convert a massive global conference into a successful virtual experience. At that time, nobody could have foreseen how valuable virtual event...
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RainFocus Receives Highest Current Offering Score in The Forrester Wave™ Marketing Event Management Solutions Report

RainFocus Receives Highest Current Offering Score in The Forrester Wave™ Marketing Event Management Solutions Report

Ashleigh Cook
On March 8, 2021
Today, RainFocus was listed as a Strong Performer in The Forrester Wave™: B2B Marketing Events Management Solutions, Q1 2021. We believe the strength of the RainFocus Platform is demonstrated by its highest-ranked current offering category...
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Event Planning and Marketing
JR Sherman

The Four Phases of Virtual Pivot

While the events industry has been hit especially hard in these unprecedented times, it is resilient. The value that events have provided in face-to-face engagement

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