RainFocus Blog

Event Analytics

event analyticsAs technology advances, so do our methods of handling processes, one of which is event management. Many planners have turned to event management software solutions in handling their event analytics and other aspects of event management. That’s because these programs are designed to provide convenience and innovation, which are what RainFocus excels in.

RainFocus is a management and marketing platform that aims to streamline event planning, including the handling of data and event analytics. Our software has scalable and dynamic technology that helps planners improve their event’s performance, create event analytics, and generate higher revenues. From preplanning activities to evaluation stages, we guarantee a seamless experience with our software. Turn to our innovative program, and handle your data and event analytics with the touch of a button.

What Is Event Analytics?

Event analytics is a management tool that allows you to view and analyze your event data. By providing insights into your event, event analytics helps you make informed decisions about how to increase your attendee engagement rates. Event analytics also helps you identify your event planning techniques that still need improvement.

Creating Event Analytics With an Innovative Platform

If exhibitors single-handedly take on much of event planning, they’d be dividing their attention. This can be a problem, especially multitasking, which can be quite a challenge for some people.

To find one piece of information, planners might have to rummage through huge volumes of data. They may also have to utilize various apps to have access to event analytics and develop necessary action plans. Fortunately, they can use our event management platform to consolidate data and create event analytics.

The RainFocus program lets exhibitors connect multiple management tools, including event analytics, into one seamless solution. We collect and interpret relevant data for your perusal, from registrations to event analytics. As actionable insights, event analytics that’s processed by our system can help you identify the weak points of your strategy and refine your techniques.

Benefits of the RainFocus Platform

Handles Data and Event Analytics With Advanced Technology

In the event industry, time is your most precious resource. You may have to run against the clock to stay on top of event analytics and reports and constantly enhance your events. This can be hard when you have various spreadsheets at your disposal for event analytics and data monitoring.

With the RainFocus platform, you can handle floor planning, ticketing, registrations, schedulers, surveys, and event analytics, all in one place. You no longer have to use multiple Word or Excel files when generating event analytics, driving deeper attendee engagement, and increasing returns on investment (ROI). You can also avoid duplicating reports to use event analytics and to gain actionable insights into your performance. Using our unified systems with an event analytics tool, you can have integrated management and marketing at your fingertips.

Streamlines Event Planning With Intelligent Automation

Besides consolidating data and translating them into event analytics, our software lets you automate certain management operations. For instance, drive attendees down the right path and increase their engagement through our system’s automated intelligence.

Delivers Your Ideal Experience With a Flexible System

Because events have unique requirements, your management tools must be flexible. Our platform is built for this function, among event analytics and others.

Apart from an event analytics tool, the RainFocus software has a user-friendly drag-and-drop workflow builder that allows planners to adjust the system to their events’ needs. You can simply drag elements, such as a page, onto the program’s canvas and connect it to the flow. Just like that, you have an additional page in your workflow!

Invest in the RainFocus Platform

Looking for a management system with an advanced event analytics tool? Turn to the RainFocus solution, and remove the hassle from event planning! Our platform is designed to innovate and simplify traditional event management. Request a demo today. To learn more about our system’s event analytics tool, contact us or visit our website.


RainFocus is here to help you consolidate your event marketing strategies. Our company created the first and only event management platform that focuses on the attendee experience instead of the event itself. Using one platform, you can utilize data to help you handle, market, and grow your events. It can help organizers with the following:

  • Better Insights

We do not just stop at simply gathering data from those events; we create actionable insights out of it. Our platform can stay connected with every development and opportunity from all your gatherings.

  • Better Experiences

Every event presents a lot of challenges. You can customize our platform for the specific needs of your events. Using our user-friendly drag-and-drop feature, you can personalize the platform for registration, content, and exhibitor workflow.

  • Better Marketing

Our platform can help you drive higher engagement from your attendees. You can use our platform to provide personalized content and recommend activities to your attendees.

Our Story

RainFocus was born out of the need of a platform that can connect experiential activities to valuable return on investment (ROI). Event management technologies do not have the means of combining experiential data to come up with actionable insights. As a result, marketing teams tend to base their decisions on instinct rather than on reliable data.

We worked on fixing this crucial gap. Our company designed a platform that serves as a record system of experiential data and a source of insights. Using real data-driven intelligence, we can drive significant ROI through experiential activities, behaviors, and preferences.

Existing event management technologies are not flexible enough to accommodate the different needs of organizers. These systems are isolated, expensive, and complicated. Given this situation, we decided to create our own event management solution that utilizes data and foster innovation. Built from scratch, our platform manages all aspects of events without expenses for maintenance and development

Armed with this platform, we are here to revolutionize the way organizers view and handle event management. We are here to help planners get the most out of their events using valuable data. Reach out to us today!

The Event Experience

Take charge of every aspect of your event using our platform.

  • Registration

Draw more first-time attendees and increase the number of repeat participants using easy registration paths.

  • Performance Analysis

Our platform can help you generate reports and dashboards that you can cascade to your team. These reports keep every staff member in the loop with every aspect of the event.

  • Event Marketing

Drive for personalized and engaging experience for participants in your event.

  • Sponsorship Sales

Sell greater sponsorships in several categories through improved targeting. Using our platform, you can also better manage all the paperwork more efficiently.

  • Attendee Management

Our customizable attendee management feature can highlight the most actionable item in your events for better efficiency.

  • Session Management

Get higher session engagement by checking insights gathered from all of your events, all in one place.

  • Exhibitor Management

Improve quantity and quality of leads and average contract value.

  • Speaker Management

Let our platform help you handle tasks, schedules, presentation files, and behaviors. With better efficiency, you can focus on the more important things in your event. Instead of spending hours on mundane tasks, you can direct your attention to the speaker involved in your event.

  • Surveys and Analytics

Check your participants’ engagement in all of your events. Use our platform to improve content to serve your audience better.

  • 1:1 Meetings

Connect your participants to experts through our meetings tool. You can also use this tool to set up meetings and strengthen relationship between attendees and experts.

Contact Us Today

Are you planning to set up an event? RainFocus offers a platform that you can utilize to make the most out of your event. Feel free to call or email us to schedule a demo. You may also visit our website to learn more about our company and our platform.