Traditionally conferences, strategic meetings, sales kickoffs, and other types of events have all been run by different departments on varying technologies. This fragmentation greatly limits
2020 has ushered in the convergence of digital marketing and events in a way that the world has never experienced before. Adding virtual events to
Events are one of the top marketing channels for organizations worldwide. Yet despite their association with marketing, event teams oftentimes neglect to apply basic marketing
Influencers Provide Visibility and Credibility Over the last decade influencers have exploded in popularity. As their name suggests, they are capable of influencing thousands, even
You would be hard-pressed to find a conference that doesn’t offer an early bird pricing strategy. This tried and true approach of offering discounted rates
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