Going into an event without an in-depth plan is like trying to bake without instructions—things might work out or your event might come out undercooked.
Good themes and content prevent events (especially recurring events) from becoming stale. Networking opportunities aside, you need to give your attendees a good reason to
Getting the most out of your leads can be a vague statement, what does it really mean? Some exhibitors may be looking to form strategic
If you’re the person in charge of technology at your company’s events you know that hiccups can occur at any time. Whether it’s something as
In a perfect world all of your event content would be ready a year in advance, long before early bird registration even opens; the reality
Do you remember the first time you got a bad haircut? Do you remember trying to style it the next day, the exact same
“RainFocus just works,” stated Sarah Mills, Senior Manager of Global Event Technology for Splunk. Yesterday at the Experiential Marketing Summit Sarah presented on how Splunk
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