RainFocus Blog

Category: Event Execution

  • How to Get The Most Out of Your Virtual Sales Kickoff

    How to Get The Most Out of Your Virtual Sales Kickoff

    As you ramp up for 2021, it’s time to consider what your virtual sales kickoff is going to look like. Unlike some events which have been postponed or canceled, sales kickoffs are essential to driving success. While current conditions necessitate kickoffs to be delivered virtually, they can be just as effective as in-person experiences when […]

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  • How to Secure Sponsorship Funding in a Virtual Environment

    How to Secure Sponsorship Funding in a Virtual Environment

    The uncertainty around the value of virtual events has made it tricky for event professionals to secure sponsorships this year. While many event professionals have reported a drop in sponsorship renewals, those who have been able to secure virtual sponsorships have found that their sponsors gained more leads than ever before. Virtual events present a […]

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  • Key Takeaways from RainFocus’ Virtual Engagement Webinar

    Key Takeaways from RainFocus’ Virtual Engagement Webinar

    This week, our team presented multiple solutions for driving engagement in a virtual environment in a webinar titled: Dialing Up Engagement for Your Fall Events. Throughout the webinar, our presenters addressed the blockers for virtual engagement, discussed the benchmarks behind virtual success, and opened up the floor to participants to weigh in their experience with […]

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  • Five Tips for Running Your Strategic Events Virtually

    Five Tips for Running Your Strategic Events Virtually

    Now that most events are being hosted online small meetings and events have become much cheaper and easier to attend. Despite this newfound ease of delivery, there’s a catch. If you don’t plan out your virtual strategic events wisely you risk losing data, disenchanting attendees and sponsors, and missing out on new opportunities. The following […]

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  • The Untapped Value of Virtual Events: Sponsorship Opportunities

    The Untapped Value of Virtual Events: Sponsorship Opportunities

    With frantic pivots to virtual, dwindling marketing budgets, and uncertainty around the future events landscape, the exhibitor experience was largely overlooked for many events this past Spring. Yet, sponsorships remain the fulcrum of monetizing events and require careful attention to justify value, prove ROI, and encourage re-signs. The pivot to virtual has presented a new […]

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  • How to Create Spectacular Virtual Experiences

    How to Create Spectacular Virtual Experiences

    What are you doing to ensure your virtual events provide your attendees, speakers, and exhibitors with value? Keeping these stakeholders at the core of your decisions during this trying time will ultimately ensure the year-over-year success of your entire events portfolio. To help you grow your community base, we have compiled some tips and best […]

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  • Can a Webinar Really Replace a Virtual Event?

    Can a Webinar Really Replace a Virtual Event?

    With so much confusion in the events industry right now, many organizations are resorting to their webinar provider to host their online events. However, a webinar does not have the same impact as a virtual event. Comparing the two is like comparing a cookie to a designer wedding cake, both are good, but you wouldn’t […]

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  • Takeaways from RainFocus’ Virtual Client Advisory Board

    Takeaways from RainFocus’ Virtual Client Advisory Board

    We care about and invest in the success of our clients. Like most event professionals, our clients are faced with the difficult decision to either postpone their events, cancel, or make the switch to virtual. We conducted a virtual client advisory board meeting yesterday that was attended by 50 clients who learned about our new […]

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  • How to Prove ROI for Virtual Events

    How to Prove ROI for Virtual Events

    Despite the hype around virtual events right now, you don’t need to reinvent the wheel in order to prove ROI for your virtual event. Data is still data and it’s still the best way to demonstrate success. That being said, consider the following reminders as you are analyzing your event this year. Don’t Disrupt Your […]

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  • RainFocus Joins The COVID-19 Cybersecurity Threat Intelligence Coalition

    RainFocus Joins The COVID-19 Cybersecurity Threat Intelligence Coalition

    When is the best time for bad actors to strike? During a crisis. This past month, the US Department of Health and Human Services was hacked with the attacker trying to spread misinformation about the COVID-19 crisis. The FBI has issued multiple statements in recent weeks warning of an increase in malicious online activity, cyber […]

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